Be Smart About Art

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Is an annual holiday approaching? It presents opportunities for creatives Post

from our Sunday reading series - a weekly blog post (subscribe here)Here we are on Easter Sunday, a day to relax… and eat chocolate! As an American in the UK, I’ve learned that the Easter egg in Britain is made of chocolate, whereas in the US it is a decorated (real) egg.One fantastic aspect of this and other holidays is that they are ...

Sunday blog - The art world in bite-sized stories 2680 views
10 Questions Interview with... Art Dealer Gita Joshi Post

Each month we ask an art world professional 10 questions about their practice. This month we speak with art dealer and gallerist Gita Joshi...Where were you born? The MidlandsWhere do you now call home? LondonWhat is your profession? Gallerist, Art Dealer, Founder of Orso MajorWhat is your life ambition? Having a successful London gallery with international recognitionDescribe your business in 5 ...

10 Questions with... Monthly Interview 4164 views
Want to increase the price of art? Communicate, be realistic and plan ahead Post

from our Sunday reading series - a weekly blog post (subscribe here)I was once instructed by an artist that the price of art increases by 10% each year. My response? Speechless. The assertion was made with great certainty. If true, this would be amazing for everyone in the art world.It is nonetheless important to strategically increase the value of contemporary art, so here ...

Sunday blog - The art world in bite-sized stories 2973 views
Art and Artist Fairs: 3 Golden Rules. Monthly Art World Webinar Video Recap (April 2014) Post

Each month, we invite an expert speaker to divulge knowledge in the Second-Wednesday Webinar. The event takes place for an hour and has attendees from all over the globe, as it can be accessed simply with a reliable internet connection. Participants are invited to ask questions, and the speaker answers as many as time allows. On 12th March 2014, Sarah ...

Webinars 3747 views
You needn't be burdened with a big portfolio to get a gallery Post

from our Sunday reading series - a weekly blog post (subscribe here)Many artists, from emerging to mid-career, ask me how to get representation by a gallery. This includes artists who previously had representation and are now on their own again.We have conducted research that reveals­ how artists attain representation. The top three successful methods did not include the number one way that artists ...

Sunday blog - The art world in bite-sized stories 3858 views
Scared of being copied? Don't worry; copycats lack your originality and commitment Post

from our Sunday reading series - a weekly blog post (subscribe here)Artists commonly fear being copied. This impacts their willingness to promote and disseminate, as they can be reluctant to put works out to the world for fear of being ripped off. But here’s the thing: If you are a creative being, you will forever come up with new ideas – so many ...

Sunday blog - The art world in bite-sized stories 8614 views
Do you waste time chasing low-value art sales? Post

from our Sunday reading series - a weekly blog post (subscribe here)It has been said time and time again that 80% of sales result from 20% of total effort made. Yet it is all too easy to focus on activities that eat up time and money but don’t produce great results, often without even realising it. This principle applies to selling art, so ...

Sunday blog - The art world in bite-sized stories 3156 views
10 Questions Interview with... Artist Marcus McAllister Post

Each month we ask an art world professional 10 questions about their practice. This month we speak with artist Marcus McAllister... Place of birth: I’m from Little Rock, Arkansas, USA, although I spent the first ten years of my life on army bases throughout the US and in Germany. Where you now call 'Home': Home now is Paris, France, where I’ve lived ...

10 Questions with... Monthly Interview 3225 views
Working on establishing a brand? It needs nurturing as much as building Post

from our Sunday reading series - a weekly blog post (subscribe here)People often talk about the importance of building a brand. Why? It’s how you present a cohesive, visual identity, explain your motivations and give people confidence to buy from you, again and again. If you run a business, you’re creating a brand, know it or not.However, brands can disappoint. I recently took ...

Sunday blog - The art world in bite-sized stories 2839 views
What do creative professionals need to know about finance? Monthly Art World Webinar Video Recap (March 2014) Post

Each month, we invite an expert speaker to divulge knowledge in the Monthly Art World Webinar. The event takes place for an hour and has attendees from all over the globe, as it can be accessed simply with a reliable internet connection. Participants are invited to ask questions, and the speaker answers as many as time allows. On 12th March ...

Webinars 3467 views

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