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Attaining sponsorship - Case Study with Susan Mumford Post

The problem: How to get art supplies sponsored for an art show?Linda wanted to attain sponsorship for a photography exhibition, however didn’t know who to approach or how to go about doing it. Then she attended my ‘A-Z of planning an art show’ workshop, as part of Four Corners’ participation in the New Creative Markets programme. She left with an ...

BSAA Creative Specialist Advisors - Inspiration + 3620 views
Stand out from the crowd, even if you're not face to face Post

from our Sunday reading series - a weekly blog post (subscribe here) How do you get a particular someone to open invites, press releases, proposals and the like – and grab their attention, too?A single moment in my former life as a retail manager (where I learned the marvels of alternative food options, for which I will forever be grateful) highlights how simply ...

Sunday blog - The art world in bite-sized stories 4127 views
How is art like an Apple computer? Post

from our Sunday reading series - a weekly blog post (subscribe here) My maternal grandfather was a life insurance broker. His motivation has long touched me; he wanted to look after families while looking after his own. It helps to understand why my current-day insurance broker loves being in the business: when the worst happens, her team has the great privilege of doing its ...

Sunday blog - The art world in bite-sized stories 4062 views
You and the internet - Put up or shut up Post

from our Sunday reading series - a weekly blog post (subscribe here) In these social media days, we often post about where we are, who we’re meeting with and the like. It’s an excellent way to give your followers an insight into your day to day life, and it’s also excellent for connecting with people.In order to let others know that you’re using social ...

Sunday blog - The art world in bite-sized stories 3973 views
Would you like to borrow my name? Post

from our Sunday reading series - a weekly blog post (subscribe here)There are many different types of people you can have in your ‘network’. You can use different contacts at different times, depending on your needs.One such example comes from when I was an art consultant. Jane is an artist in my network who had completed a commission for Tom, who is the ...

Sunday blog - The art world in bite-sized stories 4071 views
Mr Green's walk to school Post

from our Sunday reading series - a weekly blog post (subscribe here)The story of Mr Green, a 90-year old retired engineer based in Southern USA, is inspirational.He was one of 9 children, whose parents evidently valued education. They were able to take advantage (but not without challenges), of the philanthropic work of Russian immigrant Julius Rosenwald. Originally a supplier to the department store ...

Sunday blog - The art world in bite-sized stories 3982 views
Take time to reflect on projects gone by (and impact future ones) Post

from our Sunday reading series - a weekly blog post (subscribe here)After you finish a show, commission, or other project, what do you do? Move on to what’s happening next?When running a one-person or small creative enterprise, it never seems like you have enough time to do everything. And so it’s easy to jump from one project to the next without looking back. ...

Sunday blog - The art world in bite-sized stories 3556 views
Let your true self shine in everything you do Post

from our Sunday reading series - a weekly blog post (subscribe here) Have you ever felt that in order to be taken seriously, you have to pretend to be someone you are not? While most of us experience this temptation, the irony is that you attract success by expressing your true self.Looking back to a time when interviewed for a retail management as ...

Sunday blog - The art world in bite-sized stories 3686 views
Defining your Vision - Monthly Art World Webinar (December 2014) Post

Each month, we invite an expert speaker to divulge knowledge in the Second-Wednesday Webinar. The event takes place for an hour and has attendees from all over the globe, as it can be accessed simply with a reliable internet connection. Participants are invited to ask questions, and the speaker answers as many as time allows. On 12th March 2014, Sarah ...

Webinars 3412 views
Ever feel like you're swimming in a sea of sharks? Find a friendly school of fish Post

from our Sunday reading series - a weekly blog post (subscribe here) It was the opening night of an art fair. Crowds were amassing, music was chiming and champers was flowing. Happily, it was a profitable evening for many of the exhibitors.While strolling down an aisle in the midst of the hubbub, a woman enthusiastically exclaimed, “Susan!” She came charging across and gave ...

Sunday blog - The art world in bite-sized stories 4521 views

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